We created a product that includes tools and metrics necessary for effective marketing and communications.

What we do - Products

Digital Marketing Metrics

Business is full of numbers. For a quick decision and understanding of your motion vector, you need to operate with maximum number of indicators. That's why we created a product that includes tools and metrics necessary for effective marketing and communications.

To business

Wide range of metrics

Detailed reports provide a clear understanding of clients needs, as well as possibility to create effective communication channels and to monitor your reputation.

Scalability and security

Scalability, high productivity and security. A distribution policy on the of access rights to data ensures its security.

Integration

APIs integration with websites, CRM systems, CMS and third-party services.

UI/UX

Complete UI/UX interface adapted for all devices, which allows you to manage campaigns and monitor marketing processes 24/7.

Adaptive design

Adaptive user interface design and chain building mechanism allows you to customise your personalised strategy to engage customers in a single communication chain.

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Metrics

Transaction metrics

Transactional user share Transaction rate Average transaction charge Number of operations per user Average transaction amount Payment frequency Average Payments Share of users who completed the transfer Average transfer amount

Metrics on deposits

Sales of deposits and savings accounts Average amount of down payment Average deposit size Time of Deposits Return to Product

Metrics on loans

Credit sales Average amount of consumer loans provided Conversion

Clients metrics

Input Frequency Conversion of new active clients to users Share of new users Percentage of users who perform targeted actions in the digital bank

Marketing metrics

Customer Retention Rate (CRR) Churn Rate Customer Satisfaction Index (CSI) Net Promoter Score (NPS) Customer lifetime value (CLTV) Redemption Rate (RR) Repeat Customer Rate (RCR)

Technologies

Kubernetes

Docker

React + Redux

Swift

Kotlin

PHP 7.3

Nginx

Lumen + Doctrine2

Kibana

Redis

Gitlab CI/CD

Elasticsearch

Filebeat

Prometeus

How we work

Front-end workflow

We believe that products should be simple and usable. To use an online banking should be as simple as to send an e-mail. Our standard online bank includes 350 features. Online banking should be usable, useful, accessible and safe.

Next case

First Marketplace & Online Banking in Russia SvyaznoyLearn more

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